Client: Abacus Financial Services Gibraltar
Focus: Graphic Design, Digital Marketing, Media Planning, Digital strategy, Offline print management, Marketing consultancy
Introduction
We've been working with Abacus since 2017 to develop their digital presence on social media & Google Ads (Display, PPC, YouTube) to promote local services. These include pensions as well as develop a Google PPC marketing strategy to promote their other services on an international level working in tandem with their offices in Portugal, London & Hong Kong. We also organise Abacus ongoing events worldwide such as exhibitions in Hong Kong, San Francisco & London. This includes print management & lead development for the business development team to then follow up on.
Marketing
Facebook and LinkedIn play an important role in the Marketing Strategy for Abacus. We make use of these platforms to promote specific products and content from their blog.
We also employ Google Ads to complement the above and ensure Abacus' offer reaches the desired audiencece.
Photography
During a recent re-brand, we carried out professional portraits that will be utilised on the new website as well as Linkedin profiles. Our photography services for Abacus also extends to a photo shoot we did to promote their pension brochures.
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